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The question ‘Lyft, Inc. is an American ridesharin

The question ‘Lyft, Inc. is an American ridesharing platform that is a direct competitor of Uber Technologies, Inc. in the US market. Using Lyft as an example, explain the importance of network effects for business success in the presence of a competitor. Why did Lyft manage to successfully enter the US market for ridesharing and compete with Uber, i.e., why is ridesharing not a dominant firm industry? Explain by referring to concepts such as multi-homing costs, network effects and product differentiation. ‘word limits 300 words I’ll attach notes, slides, as well as Q&A clarification

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