23 Sep Establishing a culture of sound business ethics wi
Establishing a culture of sound business ethics within an organization ischallenging, to say the least. Companies that market products that are notconsidered to be “healthy” for consumers have additional challenge. research a company that markets “unhealthy” products.Examples might include tobacco or alcohol companies but these examples are notall-inclusive. Respond to the following questions. Briefly describe the company and its product and the ethical dilemmaassociated with the production and distribution of its products. Describe how the perception of the product differs within culturesboth within the United States and globally. How has this company handled the ethical implications of its productwith a focus on social responsibility, integrity and business ethics? Explain how leadership within the organization can instill a cultureof ethics within the marketing department as they strive to advertise aproduct that is not healthy for the customer.